{"product_id":"pro70","title":"AUDIO-TECHNICA PRO70 Cardioid Condenser Microphone","description":"\u003ch1 class=\"title1_17KKS47kFEQb7ynVBsRb_5 reset_gKJdXkYBaMDV-W3ignvsP primary_ELb2ysditdCtk24iMBTUs\" data-selenium=\"productTitle\"\u003eAudio-Technica Pro 70 Cardioid Lavalier Microphone\u003c\/h1\u003e\n\u003cp\u003eCardioid condenser lavalier\/instrument microphone\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_31e7tvldXpfwmbfZ04-QrM\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003e\n\u003cp\u003eThe\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eAudio-Technica Pro 70\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a cardioid lavalier microphone designed for vocal or instrument capturing in recording or sound reinforcement applications. The frequency response favors the mid-range frequencies of instruments and vocals while minimizing noise registering at high and low frequencies.\u003c\/p\u003e\n\u003cp\u003eThe cardioid polar pattern is effective in minimizing pickup at the off-axis sections of the microphone capsule. The result is improved signal before feedback response and minimal ambiance pickup. A low frequency roll-off switch further reduces low frequency noise due to hum, wind etc. The provided UM3 power supply provides phantom power with a single 1.5V AA battery or external phantom power source. The UM3 provides a standard 3-pin XLR output connection to mixers, preamplifiers, cameras etc.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003ch2 class=\"h2_3mKLQXta2yzqy1x1OMWtpo\"\u003eAccurate Vocal and Acoustic Guitar Reproduction\u003c\/h2\u003e\n\u003cdiv class=\"description_2DgPuikwv5WtH_I_CNSiB2\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eThe tailored frequency response favors the mid-range frequency response associated with vocal intelligibility and presence.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003ch2 class=\"h2_3mKLQXta2yzqy1x1OMWtpo\"\u003eCardioid Polar Pattern\u003c\/h2\u003e\n\u003cdiv class=\"description_2DgPuikwv5WtH_I_CNSiB2\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eThe cardioid pattern is effective in signal isolation. Audio signal at the off-axis sections of the capsule are attenuated, minimizing noise and improving gain-before-feedback response.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003ch2 class=\"h2_3mKLQXta2yzqy1x1OMWtpo\"\u003eLow Frequency Roll-Off\u003c\/h2\u003e\n\u003cdiv class=\"description_2DgPuikwv5WtH_I_CNSiB2\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003eA low frequency roll-off filter switch minimizes low frequency noise and rumble due to wind, hum and proximity effect.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html\"\u003e\n\u003cdiv class=\"title_1tNQ83iPOOgJ6m5fVkxmSw\"\u003e\n\u003ch2 class=\"title1_17KKS47kFEQb7ynVBsRb_5 reset_gKJdXkYBaMDV-W3ignvsP primary_ELb2ysditdCtk24iMBTUs\" data-selenium=\"specsItemTitle\"\u003eAudio-Technica Pro 70\u003cspan\u003e \u003c\/span\u003eSpecs\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"group_K7YrQottgVsRZ4B6zAaGG\"\u003e\n\u003ctable data-selenium=\"specsItemGroupTable\" class=\"table_o418fscimQZEg1oshu4aX\"\u003e\n\u003ctbody\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL firstSpecWhenNoGroupName_2L9ob5rxYHNpmiwoNrY0FE\"\u003eTransducer\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v firstSpecWhenNoGroupName_2L9ob5rxYHNpmiwoNrY0FE\"\u003e\u003cspan\u003eCondenser\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003ePolar Pattern\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003eCardioid\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eFrequency Response\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e100Hz to 14kHz\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eDynamic Range (Typical)\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e96dB, 1kHz @ Max. SPL\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eSignal-to-Noise Ratio\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e67dB, 1kHz @ 1 Pa\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eMaximum Input Sound Level\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e123dB SPL, 1kHz @ 1% T.H.D.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003ePower Requirements\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e11 - 52V, 2mA typical\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eOutput Impedance\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e200 ohms\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eOutput Connectors\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e3-pin XLR male\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003ePad\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003eNo\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eLow Frequency Roll-Off\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e80Hz, 8dB per octave\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eDimensions\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003eCable Length - 6' (1.8m)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eWeight\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e0.3 oz (8 g)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"group_K7YrQottgVsRZ4B6zAaGG\"\u003e\n\u003cdiv data-selenium=\"specsItemGroupName\" class=\"name_3mapjiENorVzh8SvFyXVPc\"\u003ePackaging Info\u003c\/div\u003e\n\u003ctable data-selenium=\"specsItemGroupTable\" class=\"table_o418fscimQZEg1oshu4aX\"\u003e\n\u003ctbody\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003ePackage Weight\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e0.89 lb\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-selenium=\"specsItemGroupTableRow\" class=\"pair_3u9fnESIQrtuEu6ye_zM4k\"\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnLabel\" class=\"label_3bLwbW8ibvYc5tUwpKVQsL\"\u003eBox Dimensions (LxWxH)\u003c\/td\u003e\n\u003ctd data-selenium=\"specsItemGroupTableColumnValue\" class=\"value_11Av1yGkVYn9TX48mQeu9v\"\u003e\u003cspan\u003e9.75 x 5.2 x 2.9\"\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AUDIO-TECHNICA","offers":[{"title":"Default Title","offer_id":39502390427814,"sku":"PRO70","price":288.55,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0432\/8590\/5574\/products\/1260533325_IMG_137886.jpg?v=1617218603","url":"https:\/\/seconcept.com\/en-us\/products\/pro70","provider":"SE CONCEPT ","version":"1.0","type":"link"}